nfpResearch was founded in the UK in 2002, and it remains the core of our work. We run the sector's most established tracking programmes here, covering public attitudes, brand perception, supporter behaviour, fundraising, and more. Our UK research gives charities a continuous, evidence-based picture of how they're perceived and where the landscape is shifting.

Alongside our tracking products, we deliver tailored research across the full range of challenges UK charities face: from audience segmentation and communications testing to stakeholder engagement and strategic reviews.

With a client base spanning health, animal welfare, social welfare, funders and beyond, we bring both breadth of sector knowledge and depth of methodological expertise.

Explore our UK research products below.