The survey covers the metrics that matter most to charities: spontaneous and prompted awareness, trust, support, recall of advertising and publicity, awareness of corporate partnerships, and recognition within your area of work. You can benchmark your performance against more than 100 other charities tracked in the programme, and explore how public attitudes to the issues you work on are shifting.

Subscribers also get access to bespoke questions, giving you the flexibility to test specific campaigns, messages, or propositions through a nationally representative sample. Your subscription also includes nfpIntelligence, our horizon-scanning programme that tracks the broader social, political, and economic trends shaping the operating environment for charities.

Your subscription includes monthly reports, access to online dashboards for interactive data exploration, an annual debrief of findings, and dedicated account manager time for analysis and discussion. This isn't a data dump - it's an ongoing research partnership, with the nfpResearch team on hand to help you make sense of what the numbers mean for your organisation.

Pricing is scaled to organisational income, making nfpPublic accessible to charities of different sizes. For more information, download our detailed briefing pack or get in touch directly.