Charts from the National Trustee Survey, run with Third Sector magazine and the Charity Futures programme, with nearly 550 responses in September 2016. A data companion to our blog on the 20 things we learned from the survey.

A compilation of vision and mission statements from charities and non-profits, chosen to highlight good practice and give charities a benchmark for reviewing how they present their own purpose. Follows the original 2008 Mission Impossible.

How would the public have the ideal charity spend its money? Drawn from our Charity Awareness Monitor, this report looks at what concerns people most about charities, what puts them off giving and what would encourage them to give more.

Is digital technology changing charities beyond fundraising, and are people still excited about its potential? Produced with PayPal Giving Fund, this report takes stock of the state of digital in charities and not-for-profits.

Are corporate partnerships getting blander? This report examines the traditional models of charity and company collaboration, newer models, and next-generation 'partnership mash-ups', and argues for more innovation and courage on both sides.

What is the relationship between charity awareness and income? A five-part review of the available evidence on how prompted and spontaneous awareness connect to voluntary income and media spend, and what that means for brand investment.

Changing a charity's name is a huge decision. This report looks at why charities rename, what makes a good name, recent examples, the challenges involved, five golden rules for the process and how to decide whether a change is right for you.

Practical strategies for tackling public concerns about charity spending and executive pay. Based on focus groups with donors, it sets out six communication themes charities can use, six ways to deliver them and eight key takeaways. Second edition of our 2006 guide.

How to build an effective trustee board. Joe Saxton draws on 25 years in charities to set out how to pick great trustees, get the best out of them, help the board make strategic choices and make sure every role on it is being played.

Our second major report on volunteering, ten years after The 21st Century Volunteer. A survey of over 500 volunteer managers and 20 in-depth interviews on volunteer motivations, how the mechanics of volunteering have changed, engaging different age groups and families, and managing modern volunteers.

What does a good level of Gift Aid look like? A short briefing based on a survey of charity professionals, covering Gift Aid income, typical conversion rates by fundraising activity, and the strengths and weaknesses of the scheme.

A practical introduction to audience segmentation for charities. What to think about before you start, the benefits and drawbacks of the main approaches, and guidance from charities that have segmented their audiences successfully.

The grant-maker and charity relationship seen from the funder's side. Interviews with 21 grant-makers of different sizes, told largely in their own words. The companion to our earlier report on the same relationship from charities' point of view.

What do charities think a model grant-maker looks like? Executive summary of independent research with charities and fundraisers, commissioned by John Ellerman Foundation as part of its strategic review of grant-making practice.

A synthesis of the research on major donor giving, produced with the Institute of Fundraising. Why major donors give, how they choose charities, why they keep giving and why some wealthy people don't. Updated in 2017 to reflect Brexit and GDPR.

A plain-English guide to fundraising for small organisations and anyone new to raising voluntary income. Designed to help you approach fundraising with realism and improve your chances of success. Consistently one of our most downloaded resources.

How young adults seek help, and how charities can meet their needs. An in-depth report produced for the Vodafone Foundation, with case studies and practical tips for local and national not-for-profits working with young people, including on mental and physical health.