Logan joined nfpResearch in April 2023 as a Research Assistant for the Public Audiences Team. They now lead nfpBrand, nfp’s monitor that dives deeper into brand perceptions and understanding. They also manage clients across our different research monitors. Logan helps charities understand their public perception / awareness using trend data while providing contextual information from nfpIntelligence, supplementary public research.

In addition to handling brand tracking for clients Logan has both ran and supported on a variety of qualitative and quantitative research projects. These projects range from establishing brand health baselines, grantee perceptions of funders, service user experiences to stakeholder assessments. Clients they have worked with include but are not limited to Arthritis UK, Breakthrough T1D, Irish Red Cross, Marie Curie, Oxfam Ireland, RSPCA, and YMCA.

Before joining nfpResearch, Logan completed their Masters of Philosophy in Sociology at the University of Cambridge where they used mixed methodology research to understand social media use and identity development.