nfpPublic Scotland gives charities operating in Scotland dedicated, Scotland-specific insight into public attitudes. Based on an annual survey of 1,000 members of the Scottish public, it provides the kind of robust local evidence that UK-wide research simply can't deliver.

Scotland has its own policy landscape, its own funding environment, and a public whose attitudes to charities don't always mirror the UK picture. nfpPublic Scotland is designed to reflect that, tracking spontaneous and prompted awareness, trust, support, recall of advertising and publicity, and recognition within your area of work - all within a specifically Scottish context.

You can benchmark your charity against others tracked in the programme and explore how public attitudes to the issues you work on are shifting among the Scottish public. Subscribers also get access to bespoke questions, giving you the flexibility to test campaigns or propositions with a Scottish audience.

As with all nfpPublic products, your subscription includes reporting, access to interactive online dashboards, and dedicated account manager time to help you make sense of the findings and apply them to your work.

For more information, download our Scotland briefing pack or get in touch directly.